I watch writers struggle to make sure their words are powerful and do what they want them to do. Part of the work I do with writers is to help them with two primary purposes: convey their message to their audience, and convey that message with impact and power.
Because if your message doesn't have impact, the audience won't do what you want them to do, whether it's to sign a petition, buy your product, sign up for a class, finish reading your book, hire you, whatever your purpose in writing.
Before you can start working on conveying that message, though, you have to know who's receiving your message. Can you reach everyone? No, you can't. You shouldn't want to. You should know exactly who your audience is. And it is not "everyone"!
Really.
Sometimes, writers (and anyone who writes for whatever reason) just slap some words on paper or screen and hope that they've stumbled upon the right combination.
It doesn't work that way. And that's where I come in.
First, you have to figure out what your message is and who it's for. Writing 101. (And Business 101 and Marketing 101 and so on.)
Here's the kicker: once you do that, you have to then figure out how to craft your message so that you reach your audience. By "reach," I mean to communicate, connect, share, bond, relate with your audience. And the only way to do that is to write with power and passion.
How do you do that?
That's part of what I'm going to show you in Thursday's FREE teleclass, How to Convey Your Message with Power and Passion - 10 Writing Techniques to Jazz Up Your Writing.
I'll share
We'll be recording the class so that even if you can't attend live, you'll get the recording, as well as that Nifty Guide for Writers Checklist.
Date: Thursday, September 3
Time: 1:00 p.m. eastern
12:00 p.m. central
11:00 a.m. mountain
10:00 a.m. pacific
To find out more and to register, click here. I hope to connect with you Thursday - and to help you convey your own message with power and passion.
Because if your message doesn't have impact, the audience won't do what you want them to do, whether it's to sign a petition, buy your product, sign up for a class, finish reading your book, hire you, whatever your purpose in writing.
Before you can start working on conveying that message, though, you have to know who's receiving your message. Can you reach everyone? No, you can't. You shouldn't want to. You should know exactly who your audience is. And it is not "everyone"!
Really.
Sometimes, writers (and anyone who writes for whatever reason) just slap some words on paper or screen and hope that they've stumbled upon the right combination.
It doesn't work that way. And that's where I come in.
First, you have to figure out what your message is and who it's for. Writing 101. (And Business 101 and Marketing 101 and so on.)
Here's the kicker: once you do that, you have to then figure out how to craft your message so that you reach your audience. By "reach," I mean to communicate, connect, share, bond, relate with your audience. And the only way to do that is to write with power and passion.
How do you do that?
That's part of what I'm going to show you in Thursday's FREE teleclass, How to Convey Your Message with Power and Passion - 10 Writing Techniques to Jazz Up Your Writing.
I'll share
- stumbling blocks writers face
- what writers need to pay attention to
- and those 10 writing techniques with examples
We'll be recording the class so that even if you can't attend live, you'll get the recording, as well as that Nifty Guide for Writers Checklist.
Date: Thursday, September 3
Time: 1:00 p.m. eastern
12:00 p.m. central
11:00 a.m. mountain
10:00 a.m. pacific
To find out more and to register, click here. I hope to connect with you Thursday - and to help you convey your own message with power and passion.
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